Case Supermarkets

Client
Paraná Supermarkets
Again
2019
With 38 years of history, Paraná Supermercados is a traditional network of markets that is present in 5 cities in the state of Paraná. In all, it has 8 stores that only grow every day. This growth comes from the quality, the good service, the confidence that the customer already has. It's a guarantee of satisfaction for the whole family, from the baby to the grandmother! And to match this success, it couldn't be any different on social networks: the engagement, reach and impressions rates grew every month with Amblard's work on positioning.
Jobs
Institutional Revenue Repositioning Campaign
A woman is holding a cell phone in front of a row of cars.

Video case Paraná Supermercados

Institutional Video Good Moments

A person is holding a cell phone in their hand.
A bunch of papers with hearts and a picture of food on them

Results

A black and white drawing of an arrow pointing down in a circle.
A black and white drawing of a magnifying glass and a globe.

25 million people reached

Before working with Amblard, this client had practically no digital presence, with a reach of less than 10,000 people per month.

A line drawing of a man with a plus sign next to him.

3 million people engaged

Brand Persona of the Brand talking to Buyer Personas resulting in many brand lovers, people in love with the brand.

A black and white drawing of a target with an arrow in it.

Conversion of

450 thousand people

Targeted for traffic on Tabloid, WHatsapp and Ecommerce

paper_plane

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